pharmanaming

Branded generics are delivering great growth and profitability in emerging markets, but how much longer can they continue to do so? A new...

original article by Kathleen Doheny on Medscape Medical News / Drug Name Confusion: More Than 80 New Drug Pairs Added to the List -...

There’s an art and a science to naming pharmaceutical drugs. When you pick up a prescription of Viagra, Lunesta, Advair, or Paxlovid, you...

A group of global experts convened by WHO has agreed on new names for monkeypox virus variants, as part of ongoing efforts to align the...

Drug names are the product of complex, multiparty negotiations in which the needs and desires of various stakeholders (patients,...

Sanofi Global Health ⁠— a nonprofit unit of Sanofi set up in 2021⁠ — has launched Impact®, a new brand of standard of care medicines...

Branded generic drugs attach proprietary names to generic drug molecules and may be marketed similarly to how branded drugs are. picture...

It took a global pandemic to end the nine-year reign of AbbVie’s Humira as the world’s best-selling pharmaceutical product—and the final...

Before a new drug or biologic can go to market, a drug submission must be compiled and filed with all relevant regulatory agencies to...

Does the way pharmaceuticals are named matter when it comes to consumer and healthcare providers? The FDA wants to find out. Although the...

Most companies when naming a drug want to use something catchy and simple, which will not confuse doctors or patients and maintain safety...

Naming your asset – or more specifically, navigating the regulatory obstacles and variables of gaining name approval – is critical to...

Generic drug manufacturers obtain FDA approval for non-patented indications by carving out from its label any approved use that is still...

US — Vivisum has launched Brand Builder, a solution that provides strategic market insight for pharmaceutical brands. Brand Builder...

In a crowded field, how to choose a name real enough to please the feds and original enough to differentiate your product Choosing a name...

The American College of Rheumatology (ACR) today praised the Food and Drug Administration (FDA) for issuing draft guidance requiring...

You may have seen medical products that claim to be "FDA cleared," "FDA registered," "FDA listed" or "FDA approved" - but what do these...

Communication is often seen as a touchy subject when it comes to the healthcare sector, given the tight regulations and fierce...

Learn about the building blocks of a great brand strategy that will have the potential to capture the full commercial value from a...

The Active Pharmaceutical Ingredient (API) is the part of any drug that produces the intended effects. Some drugs, such as combination...